Debbie was a pleasure to work with, her modest approach to fitness and health is what makes her so good at what she does. The image used on all her marketing materials is Debbie when she was competing in USA not that she will admit to it.
Her wealth of knowledge and experience in the industry allows her to cater for a range of fitness levels.
When designing this logo it was clear pink was the colour of choice and we needed to create a strong but attractive typography.
A business card, Facebook page and poster were created to help launch Debbie’s new business.
The poster was also reformatted to create an advertisement on Facebook and a strong identity began to form. Using the contrast of the bright pink against the black and angled lines to grab attention.